Energy Development Corporation (EDC) has partnered with the Knowledge Channel Foundation, Inc. (KCFI) to launch a multimedia awareness campaign on biodiversity conservation. The initiative aims to educate Filipinos about the importance of protecting the country’s threatened native flora and fauna.
The collaboration is part of EDC’s Flagship Species Initiative (FSI), a biodiversity conservation effort under its BINHI program. The official signing of the Terms of Reference (TOR) took place at Rockwell Business Center Tower 3 on March 24, 2025. Representing EDC were Atty. Allan V. Barcena, Assistant Vice President and Head of Corporate Support Function, and Ronino C. Gibe, Head of Corporate Relations – Head Office. KCFI was represented by Rina Lopez, President and Executive Director, and Edric C. Calma, Vice President.
The partnership will focus on producing educational media content, including two long-form video lessons and nine short animated clips. These will be shared through on-air, online, and offline platforms, highlighting the significance of biodiversity and EDC’s ongoing conservation efforts. The goal is to inspire audiences to participate in safeguarding native species and their habitats.
“At KCFI, we believe in the power of education to drive meaningful change, and we are excited to collaborate with EDC in protecting our country’s natural heritage, ”said Rina Lopez, KCFI President and Executive Director.
EDC, the country’s leading 100% renewable energy company, launched the Flagship Species Initiative as part of its broader commitment to environmental stewardship. The program is designed to protect endangered Philippine tree and animal species within EDC’s geothermal and wind project sites. As part of the BINHI program, it supports the restoration of degraded forests, conserves native tree species, and protects biodiversity through community involvement and partnerships.
Since its inception in 2008, the BINHI program has restored over 10,000 hectares of forestland in collaboration with 88 forest communities. It also works to mainstream the use of Philippine native trees in reforestation projects.
“Through EDC’s Flagship Species Initiative, we are actively working to restore habitats, raise awareness about conservation, and engage local communities to secure the future of our country’s threatened wildlife,” Atty. Barcena said. “With KCFI’s support, we can ensure that species like the Visayan Tarictic Hornbill and the Apo Myna continue to thrive in their native landscapes for generations to come.”
The initiative represents a shared commitment between EDC and KCFI to raise public awareness about biodiversity and foster a culture of environmental responsibility. Through innovative educational content, the partnership aims to cultivate a deeper understanding of conservation among young learners and the general public.
In February, EDC showcased its ongoing commitment to environmental sustainability by supporting Green Convergence—a coalition of environmental advocates from both the government and civil society, through its participation in the recent Philippine Environment Summit (PES).
The fifth PES was held on February 19 to 21 at the Grand Xing Imperial Hotel in Iloilo City. The event carried the theme of “Ako Ang Bukas: Quantum Leap to Climate Neutrality.” The summit served as a base platform for collaboration among different groups—government officials, business leaders, academia, youth, faith-based groups, indigenous communities, and sustainability advocates. Together with the same goal, they explored technological and actionable solutions to achieve climate neutrality.
What other initiatives can help protect the country’s biodiversity? Share your thoughts below and follow Power Philippines on Facebook and LinkedIn for more updates.
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