April 14, 2026
SustainabilityPH

First Gen, SukiGrocer partner to boost livelihoods of Pantabangan farmers, fisherfolk

  • April 14, 2026
  • 0
First Gen, SukiGrocer partner to boost livelihoods of Pantabangan farmers, fisherfolk

First Gen Corporation has partnered with SukiGrocer to improve the livelihoods of farmers and fisherfolk in Pantabangan, Nueva Ecija, thus expanding its community initiatives in areas hosting its energy assets.

The collaboration, formalized through a memorandum of understanding (MOU), brings together First Gen’s subsidiary First Gen Hydro Power Corporation (FG Hydro), SukiGrocer, and four local associations in Pantabangan.

These include the Cadaclan Farmers Association, Liberty Fisherman and Farmers Association, Maluyon Indigenous Christian Farmers Association, and Villanueve Farmers Association.

Under the agreement, the partners will work on capacity building, market linkage, and exploring financing opportunities aimed at strengthening agricultural activities and improving income for community members.

FG Hydro will provide coordination and technical support, while SukiGrocer will facilitate direct market access. This enables farmers and fisherfolk to connect more efficiently with consumers.

“At First Gen, we’ve always believed that our success is closely tied to the well-being of our host communities,” said FG Hydro President and Chief Operating Officer Dennis Gonzales. “Through this partnership, we’re building on what we’ve started-  supporting not just the environment, but also the people who care for it.”

SukiGrocer Chief Executive Officer Brian Cu emphasized the importance of reducing supply chain layers to improve earnings for producers.

“Connecting farmers directly to consumers allows them to earn more by eliminating layers of middlemen,” Cu said.

Leaders of the partner associations said the initiative is expected to increase production, improve pricing, and raise household incomes, while also strengthening local organizations.

FG Hydro operates the 132-megawatt Pantabangan-Masiway hydroelectric power plant complex and is developing the Aya pumped-storage project in the area, with an estimated capacity of 100 to 120 megawatts.

The partnership builds on previous engagements between the company and host communities, shifting toward programs that focus on long-term livelihood development and market access.

As energy companies deepen their presence in host communities, how can partnerships like these create more sustainable economic opportunities beyond power generation?

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